ABOUT
CHUN TSUBAKI

HANDCRAFTING YOUR BRAND STORY

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Chun Tsubaki began in 2017, built on the idea of monozukuri (ものづくり) - the Japanese philosophy that drives swordsmiths to fold steel a thousand times, or sushi chefs to spend decades learning to cook rice to perfection.
It's the belief that there's no substitute for dedication, only commitment towards getting the outcome right.

That philosophy shapes the way we work as a boutique creative agency in Singapore. In an industry increasingly relying on AI-generated stock imagery and templated content, we believe the best food photography, styling, and brand storytelling comes from people who've felt the heat of the kitchen themselves,
and who will reshoot frames until they capture that perfect shot.

By committing to the maker's process, our team of like-minded creatives
put the care that your brand deserves, to showcase the way it’s meant to be seen.

 
A man preparing bowls of rice topped with eggs and salmon roe in a kitchen, with a Cuckoo rice cooker on the table and sunlight coming through a window.

MEET THE CREATIVE TEAM

 

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C.R Tan

Creative Director & Food Photographer

A smiling young man with short black hair wearing a blue denim shirt, sitting at a table with assorted foods including shrimp, fruits, and vegetables, with a glass of juice and some sauce, in a room with a gray wall and green plants.

Ryan Foo

Food Stylist & Culinary Consultant

Chun Tsubaki Copywriter, Claire Chin

Claire Chin

Lead Copywriter & Creative Strategist


OUR CREATIVE AGENCY’S SECRET SAUCE

By F&B Insiders

Built by people who have launched
successful F&B brands from scratch.

Your Studio Home

Studio spaces designed to help production teams feel at home. Double the space with fully fitted kitchens for all food styling, professional lighting, and video gear needs.

Full-Service Team

A comprehensive in-house team of
photographers, stylists, copywriters, and consultants,
all under one roof.

Two women watering and tending to potted indoor plants in a bright room with large windows.

CAREERS AT CHUN TSUBAKI

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Calling for creatives in Singapore and Thailand!

We take our craft seriously while exploring new possibilities through play. If monozukuri is the kind of standard you want to work towards, we’d love to hear from you. Send us your photography, food styling, writing, or marketing strategy portfolio to hello@chuntsubaki.com.