FOOD PHOTOGRAPHY
Photographer: CR Tan
Assistants: Tay Ting Li, Hugo Koh
Founded in 1999 in the U.S., Eclipse provides a range of breath-freshening mint products. In anticipation of their new Herbal Mint range for the Asian market, we were commissioned to shoot the key visual to be used on their website and advertising collaterals.
We wanted to showcase the ingredients for each flavour, but we faced a challenge regarding their large size relative to the Eclipse candy box. As a solution, we shot each element separately on a plain background and stitched them together in post editing. We also customised and 3D-printed stands based on the dimensions of the Eclipse boxes. We chose a neutral beige as the base, painting the boxes to match perfectly, and a brighter shade of yellow to complement the colour palette of the product packaging.
