Harvey Norman

Social Media Content Production, Videography, Food Photography, Food Styling

Food Photographer: C.R Tan.

Working hand in hand with multi-national brand Harvey Norman, we collaborated on a 12-part series of food-focused series with the theme of home-cooking made easy. The content created for this campaign aimed to showcase Harvey Norman's electrical kitchen range and were produced in various mediums, including photography stills to videos and blog posts, published on Harvey Norman and @xlbcr's social media platforms. An array of classic and contemporary recipes were developed specifically for this campaign; from hearty mains such as Roast Chicken and Pulled Pork Burgers to tantalising Asian dishes such as Kimchi Tofu Mandu and sweet treats like the Pandan Chiffon Cake.

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Sticky Toffee Pudding made with dried persimmons instead of dates, topped with vanilla ice cream & drizzle w/ gula melaka butterscotch! Blog: http://www.xlbcr.com Ig: http://www.instagram.com/xlbcr

You can make pulled pork at home w/ rice cooker too! After countless testing, I still find light beer works the best in stewing the pork. The malt flavor goes so well with the smoked paprika! Exact measurements up on the blog! Blog - http://www.xlbcr,com Instagram - http://www.instagram.com/xlbcr Facebook - http://www,facebook.com/xlbcr

Good news! Friends who have never been to the South East Asia, this week - I'm introducing you guys one of my favorite ingredients commonly found here in Singapore (as well as other countries in SEA). It is called 'PANDAN!'

The final recipe in collaboration w/ Harvey Norman Sg this week! If you’re into spicy vegan food you’re bound to love this for sure! Full recipe up on http://www.xlbcr.com Ig: http://www.instagram.com/xlbcr Fb: http://www.facebook.com/xlbcr